The architectural concept of AIMM establishes the strategic framework of the future project. At this stage, the architectural idea is clarified and structured, the functional model of the building is defined, as well as its spatial principles and interaction with the urban environment.

The concept includes a detailed analysis of the cultural and social context, existing urban planning constraints, and climatic requirements. It articulates the philosophy of the project, its role in the development of the territory, and its architectural identity, transforming the initial idea into a coherent system of solutions ready for implementation.